J. Cole Brings Back Mixtape-Era Energy With The Fall-Off and “Trunk Sale Tour 26”
J. Cole Brings Back Mixtape-Era Energy With The Fall-Off and “Trunk Sale Tour 26” J. Cole’s latest studio album, The Fall-Off (released February 6, 2026), arrives with a rollout that rejects the usual high-spectacle playbook. The strategy prioritizes direct fan engagement, nostalgia, and grassroots promotion—building loyalty through real-world moments, intentional scarcity, and a fan-first distribution mindset. A Back-to-Basics Marketing Blueprint Instead of chasing broad viral appeal, Cole’s rollout centers on […]
