Weekend Werkshop: Attention Over Noise w/Nick Love
Hosted by IdOMUSIC®
IdOMUSIC®, presents an in-person Weekend Werkshop built for artists, producers, and creatives who want results without chasing trends.
This session features Nick Love—a marketing executive and product strategist with over20 years shaping culture across music, brands, and media. Nick led campaigns behind three consecutive #1 Billboard albums as VP of Marketing for CTE (home of Jeezy), and currently serves as Senior Product Manager, Urban at ONErpm, helping artists build real momentum—not just noise. He’s also the founder of Thousand Island Inc., an experiential marketing company known for street-level campaigns and digital billboard strategy.
This Werkshop Is About
Clarity, strategy, and results—not chasing trends or burning out on social media.
No fluff. No trends. Just what works right now.
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Nick Breaks Down
- Why posting every day doesn’t equal growth
- How to build momentum before you release music
- The difference between attention, clout, and a real career
- What artists should stop doing immediately
- How to market your music without hating social media
What You’ll Learn
- ✔️ Why good music still gets ignored
- ✔️ What to fix first when your momentum is stuck
- ✔️ How to become scroll-stopping, not forgettable
- ✔️ What every artist needs before dropping new music
- ✔️ One actionable move you can make this week to get more eyes on your music
Format
This is a live, in-person discussion, hosted by Patchwerk Radio media correspondent LaLa, + Q&A designed for artists, producers, and creatives who are tired of guessing and ready to move with intention.
2K Todd on February 1, 2026
Nice to see the werkshops back.